Business – Marketing
The Business – Marketing program at Centennial College prepares you to be the essential link between an organization and its customer base.
January, May, September
Pickering, Canada / Online
About the program
You start this Business – Marketing program at Centennial College by learning business basics such as accounting, organizational behaviour, business software, customer service and international business.
These topics create a solid foundation for the marketing courses and topics that follow, including:
- Marketing theory and case-based problem-solving
- Marketing communications (which includes advertising and promotion)
- Account management
- Sales and service
In addition to classroom theory led by experienced faculty members, the Business – Marketing program makes use of hands-on learning. You will explore the various areas of marketing through case studies, guest lectures, presentations, projects, computer simulations and technologies.
- Marketing assistant
- Account supervisor
- Sales and service representative
- Merchandising assistant
- Advertising assistant
- Promotions assistant
- Customer service representative